level up your influence

THE NEXT ERA OF ATHLETE INFLUENCE STARTS HERE

THE NEXT ERA OF ATHLETE INFLUENCE STARTS HERE ✦



your game. your content. our expertise.

  • We connect athletes with brands that authentically match their personal story and audience, handling everything from outreach to contracts and content strategy. No random endorsements—just partnerships that feel natural, build athlete brands, and deliver real results.

  • We build customized social media playbooks that showcase athletes' authentic personalities while maximizing engagement and growth across platforms. Our team handles content planning, posting schedules, and analytics so athletes can focus on what they do best—creating content that connects with fans and attracts the right brand opportunities.

  • We coordinate and maximize athlete appearances at events, signings, and brand activations that strengthen fan connections and create memorable moments. Our team handles all logistics, negotiation, and preparation so athletes can show up confident and focus on making an impact with fans and partners.

CONNECTING ATHLETES WITH BRANDS THROUGH IMPACTFUL PARTNERSHIPS

START EARNING
WHAT YOU’RE WORTH

CAILYN HENDERSON

WILL REICHARD

JAKE MATTHEWS

+ PRO ATHLETES
+ NIL
+ SPORTS TALENT

Repping elite sports talent who dominate in their sport and want the same level of excellence for their brand. Our roster includes established pros, breakthrough stars, and select collegiate standouts who bring authentic energy to everything—from game-winning performances to viral content that connects with fans and partners.

LEVEL UP YOUR INFLUENCE

LEVEL UP YOUR INFLUENCE ✦



MANAGING
CAREERS.

BUILDING
LEGACIES.

Trend Athletes is a sports and entertainment agency based out of Nashville, TN. Trend Athletes, part of Trend Companies, represents a wide range of clients including NFL, NBA, and MLB stars, high-profile Sports Creators, Media Personalities, and the next generation of stars through NIL representation. With over 1,000 brand relationships, we can confidently and strategically build your brand through impactful partnerships.